CEO’s Report: We want your feedback

Customer survey designed to help us serve you better

At Heartland Energy, we strive to be more than a power provider – we aim to be a trusted resource, reliable partner and advocate for our customers.

We seek to add value to the communities we serve and support their long-term success through reliable service, forward-thinking programs, and shared strategic goals.

When we updated our strategic plan last year, one of the four main goals we identified was: Provide programs and services that add value and maintain strong relationships with customers.

To ensure we meet this goal, we need your help.

We will be conducting a customer satisfaction survey over the next few months. Don’t worry, the questions are easy, and the entire survey will take less than 10 minutes.

Why conduct a survey?

We continually evaluate our programs and services to see if they’re truly making a positive impact in the communities we serve.

However, our evaluation can only go so far.

We want to know what you, the customers, the ones who see the impact daily, are thinking.

Are our current programs meeting your community’s needs? Are there improvements we can make? Are there additional incentives we should be offering?

We also want to make sure we are providing the best service possible. Are we responsive to your needs? Are we providing the best educational opportunities? Is our communication effective?

As a public power entity, demonstrating responsiveness and commitment to continuous improvement helps maintain trust and accountability. A survey will allow us to set measurable goals for customer engagement.

Feedback can also reveal emerging needs, helping us stay ahead of customer expectations.

How will the survey be conducted?

Customers will get an email with a link to take the survey. All utility employees, council members, mayors and economic development professionals are invited to complete the survey.

When Heartland staff are out visiting customers, they will also bring postcards with a QR code that can be scanned to easily access the survey.

If requested, we can also provide paper copies of the survey. We want to ensure that anyone who wants to complete the survey, can.

We are also throwing in a little bonus to entice participation. For every survey submission from a customer, that municipal utility will be entered into a drawing for a free catered lunch, courtesy of Heartland.

Your feedback is essential

We hope you will take a few minutes to complete the survey.

Your feedback plays a vital role in shaping the future of our programs, services, and relationships.

By sharing your thoughts, you’re helping us serve you better and build stronger, more resilient communities. We truly value your input and look forward to hearing from you. Thank you for taking the time to participate—and good luck in the lunch drawing!